ELECTRONIC BANKING: A CASE OF NATIONAL BANK LIMITED

Abstract

Electronic Banking means banking with electronic Media such as internet, telephone, mobile etc. Electronic banking applications are online banking, power card, credit card, ATM service, mobile banking, tele -banking etc. The scope of E- banking is increasing day by day. To cope with the modern technology, the banking sectors are using e banking. Because e-banking can provide speedier, faster and reliable services to the customers for which they are relatively happy. Online banking services not only can create new competitive advantages, it can improve its relationships with customers. To update with time and technology, National Bank Limited is also using online banking and trying to satisfy customer. The main focus of this report is to know the conceptual background of e- banking and analyze the e-banking activities of NBL. The report is mainly based on secondary data such as journal, newspapers, various reports and also primary data. The problems of e- banking are slow bandwidth of internet, underdeveloped IT industry, lack of efficient use of IT network, limited skilled human resources, poor telecommunication infrastructure, low-level of computer literacy etc. NBL main target is not only wealth maximization but also fulfilling social responsibility. Although various problems of NBL in Electronic Banking, National Bank Limited is still keeping better service to the customers and is working to recover the obstacles.